2017 SDAR EXPO

Be a part of the largest REALTOR® event in San Diego County. Enjoy networking with top industry vendors on April 27, 2018.

ABOUT

Register to attend, exhibit, sponsor, or plan your day.

THIS YEAR AT SDAR EXPO

Please join us for a full day of networking, educational breakouts, prizes, raffles, and much, much more.
  • Trade Show

    Top industry vendors introduce the lastest and greatest tech & services
  • General Session

    Enjoy breakfast and watch our Keynote and other panelists
  • Breakout Sessions

    Join us for educational breakouts throughout the day
  • Happy Hour

    Food, raffles, beverages and networking with other professionals

GUEST SPEAKERS

SDAR is currently hard at work signing up speakers for the 2018 Elevate Conference and Expo. We will have a variety of compelling speakers at this years event. Join us as they talk us through the latest technologies, strategies and challenges in real estate.

SDAR Expo Schedule

Plan out your day at SDAR Expo to make sure you don't miss anything. **Times and topics are subject to change without notice. **

Trade Show

8:00 am - 5:00 pm

Be a part of the largest REALTOR® event in San Diego County. Enjoy raffles, giveaways, and networking with top industry vendors.

Happy Hour

3:30 pm - 5:00 pm

Network with attendees and exhibitors, enjoy complimentary appetizers.

General Session - The Future is Here - What Now?

9:00 am - 10:30 am

Keynote
Brad Inman - 2017 Predictions
Panel 1
David Phillips - Creating a Competitive Advantage with Technology
Panel 2
Brian Boero - Are You Prepared to Defend Your Income from Marketplace Disruption?

Breakout Sessions: Broker Tracks

Topics especially for brokers to keep you on the forefront of the real estate industry.
Note: **Times and topics are subject to change without notice.**
Broker Track 1
Using Marketplace Disruption to Your Advantage – Invitation Only
10:35 am – 11:55 am

Data Partners and Digital Lending

Presented by Joshua Tatum, SOFI Lending

Only Death and Taxes are Certain- Unless you Exchange!

Presenter: David P. Greenberger, 1031 Exchange

Leverage a Network of Agents Worldwide

Presented by: Steve Games – Pacific Sotheby’s; Susan Meyers Pyke- Owner, Coastal Premier Properties; Jose Perez – Executive Vice President of Sales, Proxio
Broker Track 2
12:00 pm – 12:45 pm
Reducing Your Risk
Presented by John Torvi
E&O Insurance
Presented by John Torvi
Top Claim Trends, Dual Agency, ADA Websites and Cyber Security
Presented by John Torvi

Your E&O Insurance – Claim Trends & Reducing Your Risk

Reducing risk in your practice and avoiding E&O claims requires a real estate professional to be aware of the many traps and pitfalls that can lead to lawsuits or licensing complaints. This seminar will explore current trends in lawsuits against agents and brokers, how to manage your professional insurance coverage to keep up with a modern and changing practice and helpful information on how to reduce your risk of getting sued. Appropriate for both agents and brokers, this session will be especially useful for those making insurance and “scope of practice” decisions, and will also touch on such topics as broker-agent agreements, drones and cyber/data protection.

Breakout Sessions: Agent Track

Cutting edge topics for real estate professionals
Note: **Times and topics are subject to change without notice.**
Agent Track 1
10:35 am – 11:15 am
7 Marketing And Listing Secrets Other Agents Don’t Want You To Know!
Presented by Bob LeFever from Debbie De Grote’s Excelleum Coaching and Consulting

Marketing and Listing Bootcamp –
7 Marketing And Listing Secrets Other Real Estate Agents Don’t Want You To Know!

If you are a real estate agent tired of getting beat out for listings, then this is one session you must attend. Learn the the 5 most effective marketing methods to attract listings on a limited budget and without cold calling!


Key Takeaways

  • Key statistics you need to know and how to use your product knowledge to stand out from other agents.
  • TNT questions to blow your competition out of the water and eliminate your fiercest competition!
  • How to model the coaches’ live listing presentation to get the contract.
  • How to close the listing at the first meeting during our “Stump The Coaches” tough objection session.
Agent Track 2
11:20 am – 12:00 pm
Fast Formulas To Increase Your Influence and Boost Sales
Presented by Christian Wasinger

7 Fast And Easy Ways to Boost Your Sales
Behavior Expert, Christian Wasinger

The most important ingredient in closing any sale is establishing trust and rapport with customers. Every sales text book echoes the refrain “trust is a must” and “no rapport means no sales,” however no one has dissected or analyzed the step by step formula on how exactly to build rapport; until now!

Key Takeaways

  • Discover the most important tool in building rapport, and it is not what you think.
  • Establish trust, be liked and have prospects choose you over your competition.
  • Convert prospects into paying clients using subtle, yet powerful language patterns.
  • Move around networking events gracefully, and making the right connections.
  • Recognize the three different personality types, and the correct way to communicate that creates trust.
  • Strengthen the bond with your clients weaving the 3 most powerful words and phrases into your conversations.
  • Understand how to read eye pattern movements, their meaning and utilize them, to sell someone successfully.
  • Increase your influence, charisma and charm.
  • Get a YES easily from customers.
  • Leverage non-verbal communication to boost sales.
Agent Track 3
12:05 pm – 12:50 pm
Door Knocking Mastery: A Special Interactive Panel w/Bryan Casella and Greg McDaniel
Moderated by Matt Johnson

Door Knocking Mastery: A Special Interactive Panel w/Bryan Casella and Greg McDaniel

2 Top California Agents Reveal Their ‘High-Tech, High-Touch’ Strategy to Build A 6-Figure Real Estate Career.

Learn inside secrets and cutting-edge ideas for blending door-knocking with Facebook Live, 360 Degree video and social media to dominate any market. You’ll leave with a plan to generate a consistent stream of ideal clients in the exact neighborhoods you want to work.

Moderator – Matt Johnson

Matt Johnson is a marketing consultant to the real estate industry and founder of Pursuing Results, a podcast PR firm. Matt helps experts, including speakers, coaches, consultants and agents, discover and build their publishing platform to attract new clients and customers.

 

Panelist – Bryan Casella

Listing Agent in Southern California. Known for and specialist in Prospecting, particularly Door Knocking and Cold Calling.

 

Panelist – Greg McDaniel

Greg McDaniel is a partner in the McDaniel Callahan TEAM, one of the top teams in the East Bay, as well as Education Director for J Rockcliff Realtors. Greg has a passion for teaching up-and-coming agents as well as veterans looking for new ideas and a fresh approach to the business. Greg shows agents how to find their unique superpower and combine high-tech with high-touch to attract clients.

Breakout Sessions: Tech Track

The newest technology features in the real estate industry.
Note: **Times and topics are subject to change without notice.**
Tech Track 1
11:00 am – 11:30 am
Game of Drones/Photography
Presented by Adam Huntington and Kevin Powers

Game of Drones – Tips & Tricks, Advantages, Do’s & Don’ts, and Best Practices
Adam Huntington and Kevin Powers

Marketing a real estate property is one of the most difficult things to do in business today. The competition is brutal, partly because online listings generate most of the leads. Almost every property buyer today begins her search online. So, it can be really hard to stand out from the pack.

It’s an exciting time to be a part of this new “drone” economy. Get up to speed and add the valuable and rewarding skill of drone-based aerial imaging to your skill-set.

Tech Track 2
11:45 am – 12:15 pm
3 Tips for Building a Huge Social Media Presence & Facebook Live
Presenter: Crystal Lindsey
President and Public Speaker
333 SOCIAL MEDIA

3 Tips for Building a Huge Social Media Presence & Facebook Live

Stop being paralyzed by social media! Are you looking for a way to use social media to increase your exposure and generate listings? Crystal Lindsey, President and Social Media Manager @333SOCIALMEDIA has created a fun and easy way for you to connect with your ideal clients organically.

Crystal Lindsey is an industry leading social media expert, graduate professor, Fortune 500 professional public speaker, and entrepreneur. She is fascinated with creating effective social selling campaigns that connect businesses with their ideal clients via social selling. #SocialMediaAddict

Tech Track 3
Time: 1:30pm – 4:15pm
Hands On Labs at the SDAR Booth
Choose from 8 cutting edge hands on labs throughout the day. These labs are quick 15 minute sessions packed full of valuable information to help you grow your business. After the session you are welcome to talk with the presenter on the other side of the presentation area.
Tech Track 3
RPR – Presented by: Amy Ulloa
Time: 1:30pm – 1:45pm
Hear a fresh approach from top producers nationwide. The SEE(SM) Strategyhelps you supercharge your outreach and builddeep, lasting relationships.
Facebook Live -Presented by: Crystal Lindsey
Time: 1:45pm – 2:00pm
HouseHappy – Presented by: Erica Ogle
Time: 2:00pm – 2:15pm
SEE Your Way to New Clients – Presented by: Andrew Dorn, realtor.com
Time: 2:15pm – 3:00pm
Hear a fresh approach from top producers nationwide. The SEE(SM) Strategyhelps you supercharge your outreach and build deep, lasting relationships.
Secrets of Effective Facebook Advertising  (HomeSnap) – Presented by: Laura Kirsch-Hudson
Time: 3:00pm- 3:15pm
REClarity (Jigsaw) – Presented by: Ross Smith, Dawn Willey, Brian Young
Time: 3:15pm – 3:30pm
5 Tips to Win Your Next Listing – Aldana Gentinetta, ListHub
Time: 3:30pm – 3:45pm
Learn about 5 simple strategies to win your next listing. In this session we’ll uncover digital marketing strategies to differentiate yourself from the competition, including online marketing reports that will give sellers meaningful insights about how their property is performing online.
Attracting International Buyers Coming to Southern California – Presented by: Aldana Gentinetta, ListHub

Time: 3:45pm – 4:00pm
International home sales in the U.S. are at an all-time high. Top brokerages across the country are already leveraging ListHub Global to market their listings internationally. How are you reaching those international buyers? Learn about:

  • International home sales in California
  • Advertising your listings in 50+ countries
  • Tools to win more listings with your global marketing strategy.
The Best Real Estate Tech Tips at Record Speed! – Presented by: Andrew Dorn, realtor.com
Time: 4:00pm – 4:15pm
We uncover the best apps, websites, systems and marketing strategies from top agents around the country. Take your skills to the next level…and take notes fast!

Join Us for General Session and Breakfast

Join us as Brad Inman, award-winning journalist and founder of Inman News, gives us some insight about the trends and challenges of the coming year.

As technologists and venture capitalists zoom in on home sellers, how will this impact your commission splits? Will the Trump presidency boost consumer confidence in housing? Is Zillow expanding overseas?

Attend this year’s Expo and find out.

Register Now

LOCATION

Get directions to SDAR Expo located in Downtown San Diego at the Convention Center.

San Diego Convention Center

BECOME AN EXPO EXHIBITOR

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CONTACT US

If you have any questions about attending or if you would like to sponsor or exhibit, please call, email or fill out the form below.
 SDAR
4845 Ronson Court
San Diego, CA 92111
 SDAR Expo Location
San Diego Convention Center
111 W Harbor Dr
San Diego, CA 92101
 Telephone
+858.715.8000
 Email
sales@sdar.com

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Exhibitor Map

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